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Wednesday January 25, 2012 Gators, Nike team up with NCAA Championship Platinum Elite Series uniforms

Updated: 4:07pm, January 25

Elite Plat GAINESVILLE, Fla. -- The Nike empire has come up with a splashy way to honor its recent NCAA basketball champions and Billy Donovan’s current crop of Gators will be flashy beneficiaries.

The famed “Swoosh” folks unveiled today a Nike Hyper Elite Platinum uniform that each of its championship programs -- the University of Florida’s basketball titles of 2006-07, included -- will wear for one designated conference game this season. The Gators will roll out their new look in a home game against Tennessee on Feb. 11.

“It really is an honor,” said Mike Hill, UF’s senior associate athletics director for external affairs. “What Nike has done is select the programs they consider to be elite national championship programs to wear these uniforms. It’s great to be part of that group.”

The rest of that group: Arizona (1997); Baylor women (2005); Connecticut men (’99, ’04, ’11) and women (’95, ’02, ’09-10); Duke (’01, ’10)' North Carolina (’05, ’09); Syracuse (’03); Kentucky (‘’96 and ’98).  

According to Nike, its Platinum Elite series was “designed to create a new level of performance based on superior innovation.” Each championship season sponsored by the apparel giant will be represented on the uniform, which will feature “advanced ventilation and a unique platinum color that speaks to the exclusivity of those chosen to wear it.”

Elite 2And, of course, fans will be able to buy T-shirts and caps from the Elite Platinum series.

Hill said the UF-Tennessee game will mark the first time the Gators have made such a radical departure from their normal uniform since the team wore so-called “throwbacks” during the ’06-07 season as part of the Southeastern Conference’s 75th anniversary celebration.

These are more like “throw-forwards.”

“It’s a truly a unique look,” Hill said. “And I know our players are going to love it.”

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